
If Facebook were a friend of mine, he’d be the ‘one-upper’. Facebook would be the guy who always has to be bigger and better than me and every other person he meets, although I honestly don’t think our friendship would last very long. Facebook’s most recent one-up in the social media industry is its official launch of hashtags. Hashtags, a feature that originated on Twitter, has become so engrained in modern culture that it not only appears all over the...
Having A Word is a five question discussion with Bob Brady and another member of the Xenophon Strategies staff. Topics range from PR successes or PR busts to getting to know employees and some of Xenophon’s clients.
Today’s guest:Erica Lawton, an associate at Xenophon Strategies.
B. You like to bake. I’ve sampled many of your treats. How did you get into baking and what are some of your favorite recipes to make?
...In today’s technology-driven world, we are inundated with advertising. From social media to traditional media, someone is always trying to sell us something. Typically the product’s advertising theme has something to do with puppies, babies or sex because that’s what gets noticed. However, that’s not the case with Dove’s latest...
Here at Xenophon, our love for pie is no secret. Pie day only comes once a year, March 14th (3.14) to be exact, so we decided to have a pie contest this year to celebrate. Only one pie could win it all: a gift certificate to Pie Gourmet and one year’s bragging rights. The winner…(drum roll please)…the Kentucky Derby Bourbon Pecan Pie, made by our new intern Lexy Karolyi. We do have to give credit to...
Having A Word is a bi-weekly five question discussion with Bob Brady and another member of the Xenophon Strategies staff. Topics range from PR successes or PR busts to getting to know employees and some of Xenophon’s clients.
Today’s guest: Josh Stewart, an associate at Xenophon Strategies.
B. You’ve been with Xenophon for a few years now and gained some good experience working with a variety of clients. Having built up a...
“The last time we worked together, Xenophon helped produce a strategic plan that ultimately transformed a bankrupt technology company with a stock option probe into a successful $2.1 billion acquisition.â€