Xenophon On Charlie Sheen
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When Charlie Sheen is Winning, are Nonprofits Losing?
Nonprofits frequently rely on the status of celebrities to support causes and reel in attention of media and the public.
But what happens to the relationship when the celeb is unpredictable, or starts “winning” like Charlie Sheen? How might Christina Aguilera have hurt the causes she supports after her recent public drunkenness incident?
Usually, nonprofits pick celebrities who match their brand. For...
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