
Note: This is part three of an eight-part blog series on the “Rules of the Road” for good PR. Today’s lesson – “It’s Always Better to Engage.” To read previous blog posts, click here.
“No comment” is the public relations equivalent of pleading the Fifth. It conjures up images of suit-wearing men in Congressional hearings, exercising their right...
Note: This is part two of an eight-part blog series on the “Rules of the Road” for good PR. Today’s lesson – “Plan Ahead.” To read the original post click here.
Let’s be honest, public relations isn’t the world’s most respected and admired profession. I know that comes as a great shock to all of you, but, turns out, it’s...
It never ceases to amaze me how often people blow it when communicating with the public and media. You see it all the time – whether it’s a self-generated PR disaster (I’m looking at you, Dan Snyder), a head-smackingly bad quote in a news story or, nowadays, a Tweet that gets attention for all the wrong reasons (sorry,...
How many people receive marriage proposals during media interviews? From my experience, not many. But I bet Tom Brady might tell you that he would have rather taken a hit from an unblocked linebacker than be blindsided by a marriage proposal from a wedding-dress-wearing Ines Gomez Mont, an entertainment reporter from Mexico-based TV Azteca during Super Bowl XLII’s media day in 2008.
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I can’t pass by the opportunity to comment on one of my all-time favorite PR blunders – the open mic gaffe. You may remember a few months back, President Obama learned the hard way that the press won’t even “cut the President some slack” on this one. When the microphone is on, everything’s fair game.
The latest offender is California Republican Senate candidate Carly Fiorina. While...
“The last time we worked together, Xenophon helped produce a strategic plan that ultimately transformed a bankrupt technology company with a stock option probe into a successful $2.1 billion acquisition.”