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Xenophon On Reputation And Image Management

  • The Costa Concordia: Poor Crisis Response Hurts Reputation and Bottom Line

    Since the Costa Concordia ran aground last week in Italy, Costa Cruise Lines and its parent company, Carnival Corporation, have seen their reputations and bottom lines suffer severe blows.  While a crisis situation could be around the corner for virtually any company, planning for and effectively enacting a crisis response plan can mitigate damage to a company’s reputation and financial ledger.

    From the crew’s delayed and fumbled reactions after the ship hit the...

  • 5 Keys For Joe Paterno When Facing Tough Questions about Jerry Sandusky

    Penn State football coach Joe Paterno will face some very tough questions at his weekly press conference tomorrow about his former aide Jerry Sandusky, who is facing charges of sexually abusing children.  As a communications professional, I always...

  • Surge Communications: The World Series

    As I wait in anticipation for Game 1 of the World Series tonight, I will be thinking of my former colleagues with the San Francisco Giants as well as the public relations personnel with Major League Baseball and the Texas Rangers. 

    When Tim Lincecum throws the first pitch tonight to kick off the 106th World Series, months of preparation by the communications staffs for both teams and the league will come to fruition.  Believe me, making sure that the 1,000...

  • Was the Gilbert Letter a Good Idea?

    How many people had ever heard of Dan Gilbert before last night? Probably not many people outside of the Cleveland area or NBA owner’s circles, but the Cleveland Cavaliers owner became a trending topic on Twitter as the result of his letter to Cavs fans following LeBron James’ defection to the...

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