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Key Fundamentals of a Crisis Communication Plan
Crisis communication plan development can be complex, especially without specialized expertise. Start your planning with these four fundamentals from a top crisis firm.
Three Essential Books for Public Relations Professionals
Xenophon President David Fuscus shares his recommendation on three essential books for PR pros, including “On Writing,” by Stephen King
The Importance of Integrity-Driven Public Relations | By David Fuscus
In our industry, we are united by a common truth: reputation is everything. Reputation building – or rebuilding – is what signs the checks. So why is it that the reputation experts have such a hard time maintaining a positive reputation? The answer is simple: integrity.
Volkswagen Crisis Communication Failures Never End
What Volkswagen did and continues to do wrong regarding its emissions scandal from the perspective of a PR firm that focuses on crisis communication.