- Aviation & Aerospace
- Clients In The News
- COVID: Back to Work
- Creative Services
- Crisis Communication
- Digital & Social
- Media Relations
- Media Training
- Public Affairs
- Strategic Messaging
- XS News
While last-minute crisis communications situations frequently leave leaders perplexed, a recent Baltimore Ravens press conference proved that organizations can also needlessly choreograph PR blunders well in advance.
What is the right response when most social issues have polarizing views? The backlash that comes from the wrong response could be a PR nightmare.
Following the collapse of Buffalo Bills safety Damar Hamlin, the NFL’s reputation is soiled more than ever when it comes to player safety.
In 2021, Better.com CEO Vishal Garg infamously laid off 900 employees over Zoom and received harsh critique. Unfortunately, not all CEOs have learned from Garg’s missteps and continue to deliver bad news the wrong way, hurting their reputation, as well as their business.
Celebrity endorsements can be a great tool for brand reputation. But organizations must prepare for potential crises with their celebrity partners.
Although no two crises are the same, preparation and training is paramount in how to respond and manage a crisis.
PR can be used as a resource in so many ways to protect, enhance or build reputations through the media, social media, or self-produced communications. But it’s not for every situation.
Public Relations pitfalls… they’re everywhere these days. We recommend 5 key pitfalls to avoid that will help keep an organization’s strategic communications goals on track.
What a premiere… But if you don’t want any spoilers to the first episode of And Just Like That, the revamp of Sex and the City on HBO MAX, then read no further because it’s a big one (pun intended).
The National Football League, especially NFL MVP and Green Bay Packers quarterback Aaron Rodgers, have been sacked, by the truth, for an incalculable loss of reputation. If the NFL was ever trying to hold players accountable for their vaccination status, Rodgers fumbled that effort with a big public relations taboo: heavily misleading media.
Not everyone is cut out for media interviews. Tennis great Naomi Osaka gave up millions to avoid facing high-pressure questioning.
An increase in COVID-19 cases in certain regions requires those who chose to fly to take the right precautions to increase safety.
A strong crisis communications plan will chart a course not only for the airlines and airports as well as their stakeholders.
What should crisis communicators be considering as the second wave of the coronavirus pandemic threatens the nation? Be prepared!
As many schools and businesses moved online during the coronavirus pandemic, hackers seized the opportunity to issue ransomware demands.
What Volkswagen did and continues to do wrong regarding its emissions scandal from the perspective of a PR firm that focuses on crisis communication.
Five tips for PR Crisis Recovery for lettuce growers, suppliers, and producers to re-establish a positive reputation for Romaine.