crisis communication plan

Crisis communication plan development can be complex, especially without specialized expertise. Start your planning with these four fundamentals from a top crisis firm.

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ESG rankings

This uniquely American report shows room for improvement on ESG reporting – particularly among the tech companies who have a large influence on society.

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A groundbreaking report from the Global ESG Monitor (GEM) finds ESG transparency among American corporations lagging those in Europe.

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Old-fashioned compass on a wooden table.

What is the right response when most social issues have polarizing views? The backlash that comes from the wrong response could be a PR nightmare.

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Scrabble letters spelling out 'Im sorry'

It is often said that it is better to make a mistake and then ask for forgiveness than to ask for permission. Public apologies have shown us this is not true.

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Person speaking to crowd

Accepting that something is wrong is hard. Delivering an effective apology is harder. Taking responsibility for a misdeed takes much consideration, planning and authenticity.

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Pray for Damar Hamlin

Following the collapse of Buffalo Bills safety Damar Hamlin, the NFL’s reputation is soiled more than ever when it comes to player safety.

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announcing layoffs

In 2021, Better.com CEO Vishal Garg infamously laid off 900 employees over Zoom and received harsh critique. Unfortunately, not all CEOs have learned from Garg’s missteps and continue to deliver bad news the wrong way, hurting their reputation, as well as their business.

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Cotton Campaign Boycott Lifted: The human rights revolution you don’t know about but should.

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There are two types of organizations: those who have experienced a crisis and those who will. It is important for all organizations to be “crisis-ready.”

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Lithuania is a hub for women’s empowerment and technological advancement, far outpacing the trend in all of Europe and the U.S. Intentional government investment, led to a culture where women not only choose STEM but excel in the field.

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Podcasts are a booming market that PR pros can take advantage of, especially if they treat podcasters like reporters.

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The National Football League, especially NFL MVP and Green Bay Packers quarterback Aaron Rodgers, have been sacked, by the truth, for an incalculable loss of reputation. If the NFL was ever trying to hold players accountable for their vaccination status, Rodgers fumbled that effort with a big public relations taboo: heavily misleading media.

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climate change

The environment is the most watched investor issue facing global businesses. There are significant steps companies can take now that will have a material impact on their long-term financial prospects. 

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naomi osaka

Not everyone is cut out for media interviews. Tennis great Naomi Osaka gave up millions to avoid facing high-pressure questioning.

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Dr. David Hamer

Truths about the coronavirus vaccines need to be spread far and wide. Virally, even!

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issue management principles

Chinese audiences were offended by the first cut of “Monster Hunter.” Issue management principles helped avert a further PR disaster.

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In our industry, we are united by a common truth: reputation is everything. Reputation building – or rebuilding – is what signs the checks. So why is it that the reputation experts have such a hard time maintaining a positive reputation? The answer is simple: integrity.

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What Volkswagen did and continues to do wrong regarding its emissions scandal from the perspective of a PR firm that focuses on crisis communication.

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PR Crisis Recovery

Five tips for PR Crisis Recovery for lettuce growers, suppliers, and producers to re-establish a positive reputation for Romaine.

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