Public Relations Washington DC
A Full Service PR Agency
SOCIAL & DIGITAL
PUBLIC RELATIONS DC
Xenophon Strategies has extensive experience and proven success in Media Relations, Digital & Social Advocacy, Crisis Communications, Public Affairs and Creative Services. The firm is widely acclaimed as a pioneer in advanced public communications and executes precision campaigns at the local, state and national levels. We create integrated campaigns, but believe that influencing professional media is key because credible stories drive digital content and social audiences. We work with some of the world’s best known companies, associations, industries and governments and are especially skilled in aviation & aerospace, transportation, energy, financial services and technology. Public Relations Washington DC.
Our Team builds communications campaigns to help you tell your story, so that you can sell, advocate, educate or influence. Our staff comes from different disciplines but have a single goal: telling your story. One thing we all share is a fascination with communications and how we can impact the public’s perception of organizations and important stories. Because we handle such a wide variety of issues across many different industries, having a diverse staff has it benefits; we are focused, detailed and creative.
Our senior staff includes political, policy and crisis pro David Fuscus (president), ex-journalist for Forbes and USA Today Mark Hazlin (senior vice president) and acclaimed agency pro Jennifer Lay (vice president). Xenophon’s staff enjoy the agency, our clients and our work and tend to stay with the firm; our turnover rate (or lack of) is the envy of the PR industry.
President & CEO
David A. Fuscus is president and CEO of Xenophon Strategies, a highly focused public relations firm serving many of the world’s largest companies and organizations. Xenophon has key practices in public affairs, public relations, reputation management, crisis communications and government affairs. The company has offices in Washington, D.C., and the San Francisco, Calif. Bay Area.
“David is immensely talented. He is loaded with strategic management skills and grounded with a down-to-earth realism that allows him to tackle the toughest of problems,” said Jim Clark, the head of Public Policy at the American Society of Association Executives.
Previous to his tenure at Xenophon Strategies, Mr. Fuscus was Vice President of Communications for the airline industry’s trade association, the Air Transport Association. In this position, he was responsible for developing and implementing overall airline industry communications efforts, was a key political strategist for the ATA and served as the airline industry’s chief spokesperson.
Mr. Fuscus also has enjoyed a successful career in politics. He was Deputy Chief of Staff to Pennsylvania Gov. Tom Ridge where he served as a key political and media adviser to the governor. He was also the Deputy Director of Ridge’s first election campaign and transition committee.
Prior to his tenure with Gov. Ridge, Mr. Fuscus spent nine years working in Congress as Director of Public Affairs for the House Transportation and Infrastructure Committee and as Deputy Chief of Staff and Press Secretary to Congressman William F. Clinger. Mr. Fuscus has managed numerous political campaigns and continues to serve as a media and political adviser to politicians and business leaders alike.
“David is one of the finest PR and public affairs professionals in business today,” said Rick French, CEO of French/West/Vaughan, “When our clients need help strategizing how best to reach key decision makers… David is the first person we call.”
Mr. Fuscus is heavily involved in crisis communications and has worked with the media on major national and international crises, including representing the airline industry following the 9/11 terrorist attacks and playing a key communications role in eleven major airline accidents. He has worked on thirteen major hurricanes that have hit the United States including Hurricane Katrina.
Public relations and public affairs campaigns designed by Mr. Fuscus have won numerous awards, including the Public Relations Society of America Silver Anvil Award, the Thoth Award for Best External PR Campaign and the Thoth Best of Show Award for the year’s top public relations campaign.
Mr. Fuscus is a member of the Board of Directors of the public relations industry’s trade association, the Council of PR Firms. Xenophon Strategies is the Washington, D.C. member firm of the Global Public Relations Network.
Award Winning Work is What We Do
Senior Vice President
Mark Hazlin is one of the senior leaders in the company’s public relations practice, managing teams and ensuring the agency delivers results. Prior to Xenophon, he worked as a journalist, writing stories on a broad range of topics for USA Today, Forbes.com, PRWeek, Orlando Sentinel, New York Resident and other local and national media outlets.
During his career, he has represented Airbus, The Salvation Army, the Midwest ISO, Shell Oil Company, Texaco, WorldCom, JFK International Airport, Excite!, New York University, NBA Entertainment, Pepsi, Williams Sonoma and others. Mr. Hazlin earned a master’s degree in Journalism from New York University in 2004, and graduated from Boston College in 1996, with a bachelor’s degree in English and Political Science.
JENNIFER JUNE LAY
Jennifer joined Xenophon Strategies in 2010 after spending eight years at a Nashville-based PR firm. There she honed her skills in media relations, crisis communications, reputation management and integration of communications services for consumer-based clients such as, Saint Thomas Health System, the leading faith-based health care system in Tennessee, Psychiatric Solutions Inc., formerly the largest provider of behavioral health care in the U.S., Bridgestone Americas, Inc., Johnston & Murphy and Jack Daniel’s.
In addition, Jennifer strategized, planned and executed numerous, award-winning PR campaigns on a local, regional and national level for nonprofits, aviation and food industries.
As a vice president at Xenophon Strategies, Jennifer leads various account teams that provide planning and implementation of communications strategy, traditional and social media relations, and crisis communications. Her knowledge of the aviation industry has grown working with clients such as ATR and Air Evac Lifeteam, she has continued her consumer PR expertise with Williams-Sonoma, Inc., and found a passion for the energy industry working with Midcontinent Independent System Operator.
Jennifer received her Bachelor of Arts in Communications and Information Sciences from the University of Alabama.
As a managing director at Xenophon Strategies, Bob Brady provides communications counsel and support for The Salvation Army in the United States and other clients. Mr. Brady’s responsibilities include reactive media relations and crisis communications work, as well as developing proactive feature stories to highlight the work of The Salvation Army.
Before joining Xenophon in 2008, Mr. Brady worked at the U.S. Transportation Security Administration (TSA), in Washington, D.C., where he was a writer beginning in September 2007. During that time, he drafted correspondence on behalf of TSA in response to questions and concerns raised by members of U.S. Congress, representatives of federal agencies and the general public on a range of issues including airport security and domestic and international air travel.
Previously, Mr. Brady completed internships with Solomon Friedman Advertising in Bloomfield Hills, Michigan, and Meridian Entertainment Group in Holt, Michigan. Mr. Brady received his bachelor’s degree from Michigan State University with a double major in English and Advertising.
Michael Green has 15 years of experience promoting issues, influencing policymakers and protecting reputations. He has conducted more than 1,000 reporter interviews, placed thousands of positive stories, and has been quoted in 15 front-page articles in The Wall Street Journal, The New York Times and USA Today, the three largest newspapers in the United States by circulation.
Michael worked as the national media spokesperson for AAA (American Automobile Association), where he led PR outreach generating more than 375,000 media hits on gas prices, holiday travel, traffic safety and highway infrastructure. In this role, Michael also served as a fuel price analyst and conducted more than 100 television and radio interviews for broadcast news outlets, such as ABC, NBC, CBS, Fox, CNBC and CNN.
He has worked for two PR agencies, including Xenophon Strategies and Golin, where he has managed public affairs and issue advocacy for clients in the aviation, energy and technology industries. Michael worked in the U.S. House of Representatives as both a press secretary and legislative assistant, and he served as a Peace Corps volunteer in Ukraine. Michael has a master’s degree in communication from Johns Hopkins University and a bachelor’s degree in history from Wake Forest University.
Our Global Network
50 AGENCIES WORLDWIDE
The Public Relations Global Network connects nearly 50 PR agencies in virtually every major market worldwide. We say exclusive, because agencies don’t choose to join PRGN, the network chooses the agencies after careful analysis and vetting. Xenophon Strategies is proud to be the Washington, DC member of PRGN.